Archive for the 'Lakeland public relations services' Tag

To Get your Business in the News, You Have to Follow it

Image courtesy of SDA Security If you are a DIY public relations newbie with the hopes of getting your business media coverage, you’ve got to be in the know when it comes to breaking and trending news. My reasons are as follows: 1.) You never want to pitch your fundraiser to a reporter who is on their way to cover a school that’s been held hostage (God forbid) all day. You’ll look like a moron; an inconsiderate moron. Trust me, I’ve been there. 2.) Staying on top of the news can also give you first crack at becoming a contributor to a story – or the story itself. Case in point: In Nov. 2013, the government shutdown and end of the...

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