Lorrie Delk Walker

PR Competition for Polk County

Here’s some great news for Polk County public relations and marketing professionals: the Florida Public Relations Association’s Dick Pope/Polk County chapter has revived its Local Image Awards Competition. Now you can get some good PR for all the good PR you provide to your company and clients throughout the year. To learn more about this competition, click...

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Lakeland Speed Networking for Business

I believe that networking is an integral part of building buzz for any business. Luckily for Polk County businesses, there is a great opportunity to do just that on March 7.   The Puerto Rican Chamber of Commerce of Polk County will offer a new spin to this old business activity.  with its “Rapido Networking” event held 8:30- 10:30 a.m. at Black & Brew Coffee House & Bistro.  The event is similar to speed dating, but with a business twist, said Ana Rivera, Chamber president and the event’s organizer.   Here’s how the event works:   Attendees pay a $5 entrance fee, which includes coffee and a coupon good for food...

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Web Design, Public Relations & Building A Brand

Since I started Lorrie Walker Communications, Inc. last year, I have been incredibly flattered by the hundreds of compliments on my Web site and business card design. Receiving all those compliments made me realize that obviously there are a lot of boring business cards and Web sites out there that aren’t living up to their potential. I thought I’d share my experiences in creating my brand, as well as my thoughts on branding in general, in hope that it will help other public relations professionals and those starting their own businesses. I knew going into this business that the first two things I needed were business cards and a...

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